Spongecell Promote: The Event Management Platform

first_imgLast August we called Spongecell “the most intuitive of the online calendar apps,” and picked it as one of our 10 Must Have Online Office Apps. Since then, though, a lot has changed. Spongecell is no longer just a personal calendar, but rather a full-scale event management platform aimed at businesses with complicated event calendars. Last week I caught up with Spongecell CEO Ben Kartzman and Chief Strategy Office Marc Guldimann to learn a little bit more about what the company is up to.With Google Calendar now dominating the online personal calendar space, Spongecell decided to take a different approach to the market. Spongecell reworked their product and launched “Spongecell Promote” in March 2007, a full event-marketing platform provides publishing, messaging, and reporting tools to event organizers. After seeing that they were getting more traffic via embedded calendars than via the personal calendar service that had been their main product, Spongecell decide to shift gears completely and make Promote their core offering.Website Calendar by SpongecellAbove is a sample Spongecell calendar widget.The service compares somewhat to Evite, but Kartzman stressed that Spongecell isn’t focused on one-off events like birthday parties — though the product could be used that way — but rather hopes to help organizations or event managers who run a large number of gatherings to manage their entire calendar.Spongecell’s service has three main components: josh catone 1 Why Tech Companies Need Simpler Terms of Servic… A Web Developer’s New Best Friend is the AI Wai… Top Reasons to Go With Managed WordPress Hosting Tags:#Product Reviews#web Publishing: Each event gets a web page that allows people to RSVP, comment, get directions, etc. Event pages can be syndicated to MySpace, Facebook, Eventful, Upcoming and elsewhere via widgets.Messaging: Spongecell lets users spread the word about their event via SMS and email. About 2 million emails are sent out each month via the service.Reporting: Event managers can use Spongecell’s reporting features to track their email and SMS blasts and guest lists.Spongecell’s calendar widget has about 12,000 installs and serves 2 million pageviews each month, Kartzman told me. About 25% of those come through the app’s RESTful API, which allows developers to create custom calendar applications. Parenting site lilaguide.com, for example, uses the API to power its event section and has customized it so that parents can add events to the site’s calendar.ConclusionSpongecell has already landed some pretty big clients for their platform, including CNN, but plans to expand into new markets over the coming year as part of an ambitious plan to become the event marketing management platform for any industry.Spongecell may no longer be a must have office application — if you’re looking for a simple calendar, try Google — but it is now a very well made and versatile platform for running an online event calendar on any web site. Deciding not to compete with Google was probably a smart move for the company, which now has a much better chance of cornering their intended market. 8 Best WordPress Hosting Solutions on the Market Related Posts last_img read more

Business Transformation: Organizations Struggle to Find the Path to Innovation

first_imgBusinesses aren’t happy with themselves.  A report by KPMG found that 96 percent of businesses say that they need to change, transform and become more innovative.Stephen Hasty, Global Transformation Leader at KPMG International, said that “business transformation can no longer be a ‘one and done’ initiative.  Top executives realize that their organizations must create mechanisms to continuously evolve and respond to their external environment. Unfortunately, these business leaders are up against serious barriers to reaching goals, as well as massive disruptions in technology and customer preferences and demand.”The KPGM study has the following three recommendations for achieving transformation and innovation:Focus on the customerEmbed innovation in the businessLearn to thrive on changelast_img read more

Delhi Police unveil security plan for Commonwealth Games

first_imgDelhi Police on Monday unveiled its massive security plan for Commonwealth Games 2010, which includes deployment of heli-borne snipers and a four-layered protective cordon around the venues and Games Village.Announcing the security strategy, city Police Commissioner Y.S. Dadwal told reporters, “we are not only looking into the security aspects of the Games, each and every aspect of the city’s security will also be addressed.”We are working closely with several agencies connected with the Games. We assure you a safe and secure Commonwealth Games,” he said.According to the plan, the Games venues, Games Village, practice venues, parking lots and the Indira Gandhi International Airport will have a four-layered security cordon.Explaining aspects of the plan, Special Commissioner (Administration) Neeraj Kumar said the security at prominent Games-related venues will have “outer, middle, inner and exclusive” security zones.At the outer cordon, he said, the traffic will be stopped and access will be controlled. At the middle cordon, security personnel will channelise the spectators to their designated seats while in the inner cordon, the barcode reading of tickets will take place and the spectators’ photos captured.”There will be surveillance from the skies with the help of the Air Force. There will also be the deployment of heli-borne assault teams to thwart any attempts by terrorists,” Kumar said.last_img read more

World Cup, 1st Quarterfinal: South Africa vs Sri Lanka- Factbox

first_imgSri Lanka hold the edge with 29 wins out of 59 games against South Africa in ODIsAfter a gruelling 42 games in the league stage, top eight teams are now ready to lock horns in the knockout stage – slated to begin with Sri Lanka’s exciting clash with South Africa in the first quarterfinal of the ICC World Cup on Wednesday.Eight Quarter-finalists On one hand where South Africa will be eager to get rid of the ‘chokers’ tag and come good against their opponents, Sri Lanka will be counting on their World Cup experience and red-hot form to get the better of the Porteas in the quarterfinal.Here’s a look at the facts on the World Cup quarterfinal between Sri Lanka and South Africa scheduled at the Sydney Cricket Ground:SOUTH AFRICACaptain: AB de VilliersCoach: Russell DomingoSquad: AB de Villiers(c), Hashim Amla, Kyle Abbott, Farhaan Behardien, Quinton de Kock(wk), JP Duminy, Faf du Plessis, Imran Tahir, David Miller, Morne Morkel, Wayne Parnell, Aaron Phangiso, Vernon Philander, Rilee Rossouw, Dale Steyn.Results so far at 2015 World Cup(Played 6, Won 4 and Lost 2):- Beat Zimbabwe by 62 runs. (David Miller and JP Duminy starred in a record 256-run fifth wicket stand to sink Zimbabwe)- Lost to India by 130 runs. (Could not contain India’s top order and imploded while chasing)- Beat West Indies by 257 runs. (De Villiers blasted a 66-ball 162 not out and they shot out West Indies in 34th over)- Beat Ireland by 201 runs. (Centuries by Amla and Du Plessis set the tone for another huge win)advertisement- Lost to Pakistan by 29 runs (D/L method). (Bowled out Pakistan in 47th over but faltered in chase)- Beat UAE by 146 runs. (Solid middle order batting laid foundation for easy win)Best performances:AB de Villiers (417 runs): Enhanced his 360-degree batting reputation with scintillating shot-making. Third in the run-getters’ list with a mind-boggling 144-plus strike rate.Morne Morkel (13 wickets): Outshone pace colleague Dale Steyn, generating disconcerting bounce from lively pitches to trouble opponents.Key to beating Sri Lanka: Proteas will need to negate Kumar Sangakkara’s red-hot form and see through Lasith Malinga’s tricky overs.SRI LANKACaptain: Angelo MathewsCoach: Marvan AtapattuSquad: Mathews, Tillakaratne Dilshan, Kumar Sangakkara(wk), Mahela Jayawardene, Angelo Mathews(c), Kusal Perera, Lahiru Thirimanne, Thisara Perera, Upul Tharanga, Sachithra Senanayake, Rangana Herath, Lasith Malinga, Nuwan Kulasekara, Suranga Lakmal, Dushmantha Chameera, Seekkuge Prasanna.Results so far at 2015 World Cup(Played 6, Won 4 and Lost 2):- Lost to New Zealand by 98 runs. (Blown away by breezy knocks from Brendon McCullum and Corey Anderson)- Beat Afghanistan by four wickets. (Jayawardene century helps them escape a potential upset)- Beat Bangladesh by 92 runs. (Centuries by Dilshan and Sangakkara set up big win)- Beat England by nine wickets. (Sangakkara and Thirimanne hit tons to chase down a 300-plus target with ease)- Lost to Australia by 64 runs. (Glenn Maxwell’s 53-ball 102 trumps Sangakkara ton)- Beat Scotland by 148 runs. (Sangakkara and Dilshan hit tons in facile win)Best performance:Kumar Sangakkara (496 runs): Became the first batsman to hit four successive World Cup centuries and looks unstoppable.Lasith Malinga (11 wickets): Getting better with every match while sending down toe-crushing yorkers and slow bouncers with characteristic regularity.Key to beating South Africa: Sri Lanka need to contain dangerous AB de Villiers and bat around veteran Kumar Sangakkara.South Africa vs Sri Lanka(head-to-head)The two teams have faced each other at the Sydney Cricket Ground.Total Played(ODIs): 59South Africa: 28Sri Lanka: 29Tied: 1No Result: 1Last ODI: South Africa beat Sri Lanka by 82 runs at Hambantota on July 12, 2014.last_img read more